UX Case Study: Warm Your Guests Up for the Wedding Day
№1: The Challenge
Don’t let lack-of-communication ruin a happy day! People tend to have a better time when they know what’s going on and are surrounded by familiar faces. The miserable day for that lonely guest can be turned into a joyful and memorable experience with proper communication beforehand with the wedding hosts and among other guests!
I decided to tackle this challenge as a four-day design project (and a fifth day to document it).
Problem Definition
To start off, I did secondary research online to understand current common user behavior.
- What’s the current way of wedding communication in the US?
- Hosts send their guests a digital or hard copy invitation with a link to their wedding websites where guests can see info and RSVP;
- If guests have questions, they would contact the hosts in channels based on their preference;
- If hosts have updates, they would do the same thing;
- Hosts and guests might share photos/videos after the wedding.
2. Then I further defined the problem so that it’s addressable in four day timeframe.
![](https://cdn-images-1.medium.com/freeze/max/60/1*g40nEzERdMvPMd4wNPmPzA.jpeg?q=20)
![](https://cdn-images-1.medium.com/max/1600/1*g40nEzERdMvPMd4wNPmPzA.jpeg)
WHATFor this challenge with time constraints, I decide to create an independent app
WHOBoth wedding hosts and guests are users of this product. I discovered the problem from guest’s perspective, thus I chose to focus on guest experience for this project.
WHENThe app can be used “before”, “during”, “after” the wedding day. I’ll focus this challenge on the “before” stage.